- 120kDownloads
- 4.8App store rating
- +35%30-day retention
The challenge
Pulse connects people with certified coaches. Their first app had great workouts, but most users stopped training after two weeks.
What we did
We designed a daily “Today” screen with one clear goal, rings that reward consistency and plans that adapt to sleep and stress. Built in Flutter, the app launched on iOS and Android the same day.
The outcome
Pulse passed 120,000 downloads with a 4.8 rating, and 30-day retention improved by 35%.
4.8 ★ rating
Fast, thoughtful and honest about trade-offs. We launched on both app stores on the same day and the reviews have been incredible.
Emma LindqvistCEO, Pulse Fitness